Seven large Canadian media companies including CanWest have come together as a consortium to share news and resources for the 2010 Vancouver Winter Olympics.
49 daily newspapers, including the Vancouver Sun and Toronto Star, will band together for the purposes of advertising and news sharing to give 3.5 million daily subscribers (35% of all daily readers in Canada) the same exact viewpoints, because everyone knows people's information needs are best informed by a single, omnipresent voice!
Source: National Post
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